Enforcement policy on unauthorized flavored cartridge-based e-cigarettes that appeal to children, including fruit and mint
FDA intends to prioritize enforcement against these illegally marketed ENDS products by focusing on the following groups of products that do not have premarket authorization
- Any flavored, cartridge-based ENDS product (other than a tobacco- or menthol-flavored ENDS product)
- All other ENDS products for which the manufacturer has failed to take (or is failing to take) adequate measures to prevent minors’ access
- Any ENDS product that is targeted to minors or likely to promote use of ENDS by minors.
Companies that do not cease manufacture, distribution and sale of unauthorized flavored cartridge-based e-cigarettes (other than tobacco or menthol) within 30 days risk FDA enforcement actions
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